Smokey Bear celebrates 75 years

One of the most recognized icons and the star of the longest-running public awareness ad campaign in US history celebrates 7½ decades of advocating for campfire safety and wildfire prevention this week. Smokey Bear, born on Aug. 9, 1944, turns 75-years-old today. Smokey Bear was born out of a collaboration between the U.S. Forest Service and the Ad Council to … Read More

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